Help! What do I blog about to Improve my SEO?

It can be really time-consuming to sit staring at a blank screen wondering what to write about on your new website blog. Just remember that the main thing is to get something on there. Is it better if it's amazing. Yes, of course, BUT good enough is good enough. You can always tweak it. If you spend hours and hours writing blogs, you're not going to be making the stuff that you're blogging about!

That said, however, blogging about the right things can improve your exposure and the optimisation of your website in search engines. Based on information from UK-based fused glass artists and glass art blogs, some of the most popular topics include:

Artistic Techniques and Processes

• Showcasing new projects and designs

• Tutorials on fused glass techniques for various skill levels

• Exploration of color mixing and layering in fused glass

• Discussions on kiln firing schedules and their effects on glass

Inspiration and Design

• Nature-inspired designs, particularly birds and floral motifs

• Seasonal themes and holiday-related glass art

• Combining fused glass with other materials (e.g., wood for stands)

• Creating decorative and functional pieces like bowls and wall panels

Business and Professional Development

• Marketing and selling fused glass artwork

• Participating in exhibitions and craft fairs

• Collaborations with other artists or businesses

• Setting up and managing a home studio

Materials and Tools

• Reviews of glass types, frits, and other materials

• Recommendations for tools and equipment

• Sourcing sustainable or locally-found materials

• Personal Journey and Experiences

Artists' creative processes and inspirations

• Transitioning from other careers to glass artistry

• Balancing artistic pursuits with business aspects

Community and Education

• Offering workshops and classes for beginners and advanced artists

• Sharing experiences from art classes and continuing education

• Commemorating influential artists and teachers in the field

Historical and Cultural Context

• Exploring the history and evolution of fused glass art

• Discussing the role of decorative arts in contemporary society

Stick a pin in one of these and start writing - you will be surprised that it's not as hard as it feels once you get going. The trick is to combine practical advice with artistic exploration and community engagement... get typing.